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Dragonfly Marketing | Dragonfly Marketing Traffic 101 About Why Do You Surf Traffic Exchanges? Posted on March 16 by Scott It’s no secret that I love Traffic Exchanges. They are extremely easy to use for rapid traffic, highly profitable as an affiliate, and a very responsive traffic source with when you target the market. My primary target audience is Traffic Exchange surfers. This will most likely never change, but one of my goals is to expand my reach beyond those already actively engaged in TE marketing to people who perhaps have never even heard of Traffic Exchanges. This leads to the question of who Traffic Exchanges are best suited for. Do they work for all advertising? Should every Internet Marketer be using Traffic Exchanges? I’ll admit that Traffic Exchange marketing is NOT for everyone. But without question, this reliable and lucrative source of traffic offers a particular advantage to a certain group of Internet Marketers, Affiliate Marketers, and Network Marketers alike. As my friend Guido Nussbuam (TrafficWitch) states… “If You’re Not Using Manual Traffic Exchanges You’re Leaving 100’s and 1000’s of Subscribers and Referrals a Month on the Table.” Converting a traffic exchange ‘surfer’ into a subscriber on your email list, a referral in an affiliate or network marketing program, or an eventual sale requires a clear understanding of who the surfer is and what they want… And THAT is simply what “Target Marketing” is in a nutshell. Getting the right offer in front of the right prospect at the right time! So ask yourself WHY you are surfing, and more importantly realize that other surfers are most likely surfing for the same reasons you are! Think about what you are advertising or offering to other surfers and ask yourself if it is something YOU want when YOU are surfing. No comments Posted in Conversion Easy New Plan for Newbies Posted on August 17 by Scott So-called ‘Business Opportunities’ and ‘Make Money With the Internet’ sites come and go. Most are just designed as a quick money-grab for the site owner. Don’t get caught in the trap of the latest gimmick or hyped up promise of easy money with no work or investment. There ain’t no free lunch! I’ve been preaching this reality for more than five years. If you want an online business that turns a profit, you need traffic and a way to convert your traffic to sales. It’s that simple. Forget about “biz ops” and first learn how to get visitors to your website. Traffic is the essential ingredient for ANY online business… which is also what makes traffic the perfect “business” to start with. I’ve just completed a new training course that is a simplified version of the plan I’ve been using to build my online business. In this Crash Course you will see how easy it is to build traffic and turn that traffic into a business in itself. I like to call it a Traffic Machine. My Traffic Machine pumps out non-stop traffic plus residual income, and at this point it is all set on autopilot. I just turn it on and let it run. Get the details in your Free Crash Course… You’ll get a simple yet proven plan that is easy to implement. Complete with free training and a free turn-key system to generate traffic with traffic exchanges and get paid to do it. No comments Posted in Conversion, Traffic Get a PLAN or Die! Posted on January 24 by Scott Jon Olson is a far more active blogger than me and I’m an avid reader of his. The truth is, his blog posts stimulate my thinking on certain subjects and prompt me to blog about them, too. Today is one of those times. Jon’s post today in HitExchangeNews addresses a topic that is near to my heart. Why do so many people who go “online” to build a business give up so quickly? And why… with all of the help and information available… do the vast majority have trouble hearing and following the TRUTH when it is offered to them? A big part of the problem certainly involves knowing who to trust. That in itself can be a real challenge because so often the most “trustworthy” people are not telling you what you want to hear. Many people don’t really even want the truth. The illusion of easy money is too alluring and wishful thinking gets the better of them. Jon, myself, and several others who I trust are known for telling it like it really is. There’s some WORK involved in online marketing. Here (again) is my short version of the big picture… Traffic + Conversion = Income It doesn’t get much simpler. Next you need a Business Model. What’s that? A Business Model basically describes what you’re going to sell, or what types of things you’re going to sell. For most new people in this market, the easiest way to get started selling something is as an affiliate… selling other people’s products and services for a cut of the revenue. Once you have a Business Model, you need a Business Plan and a plan on how you’re going to market your business. It does not have to be complicated. Just decide exactly WHAT you’re going to sell and how you’re going to sell it. Get targeted traffic to your offer. Don’t expect them to buy from you on the first visit. Develop leads and prospects who you can follow up with to provide more information about your offer and build a relationship. Pay attention to your business and your budget. Do NOT spend any money that does not fit in with your plan. Finally, STICK WITH IT. If you have a PROVEN plan based on solid principles, the only thing stopping you is YOU. If you are not getting rich in 30 days, that does not mean your plan is broken. It just means you need more traffic, or better marketing. But jumping ship to find a “better” business plan every 30 days is just going to end up in the poor house. For further reading I highly recommend Jon’s Pizza Plan. It’s an easy read and includes a solid business plan similar to my own. I would also be remiss if I don’t mention the plan I laid out a few years ago in my Traffic Report. It, too, provides a clear business plan coupled with a marketing plan. With this plan you never have to worry about HOW you’re going to get traffic… or how to convert it into income because traffic is the business itself. Click HERE or the image below for my free report. (No opt in required.) You’ve heard the old adage… “People don’t plan to fail. They just fail to plan.” It’s true. You need a plan. Without one you’re doomed from the start. 6 comments Posted in Conversion, Traffic My #1 Conversion Tool Posted on October 20 by Scott There is absolutely NO question about it. The most important tool in my marketing arsenal is my autoresponder. It is so important that without it I would have no business at all. Whether you are an affiliate marketer who advertises and sell other people’s products, a network marketer generating leads for your work-at-home business, or a developer selling your own products… an autoresponder is an indispensable tool for staying in contact with your prospects and customers. Last week my friend, Mark Hodgetts, and I were having discussions about a...